Matador Brewing.
Matador Brewing, where the bold spirit of the Spanish matador meets the rich cultural roots of the Southwest. Drawing inspiration from tradition, grit, and artistry, every brew pays homage to the fearless elegance of the matador’s legacy.
The Approach.
The Matador Brewing brand brand and identity was inspired by the fearless artistry of the Spanish matador. Through a system of striking visuals, storytelling, and design, the brand captures the tension between danger and beauty, grit and grace—delivering a memorable experience that pays homage to tradition while embracing the spirit of rebellion.
Responsibilities.
I was the Sr. Art Director and UI/UX Designer on this project.
Main areas of responsibility:
• Art Direction
• Label / Can Art
• Graphic Design
• Identity